Turn 50M+ global fans into a sustained giving force for the causes Marshmello believes in.
Marshmello is one of the world's top-grossing DJ/producers, with a signature masked persona, 50M+ monthly listeners, and a deeply loyal global fanbase united by his uplifting sound. Beyond the music, Marshmello has shown a genuine commitment to giving back - donating $500,000 to Kids In Need of Defense (KIND) to provide legal representation for unaccompanied immigrant and refugee children. Propeller gives Marshmello's fanbase a way to turn fan passion into sustained impact, building a recurring fundraising engine around the causes he cares about most.
Propeller builds always-on fundraising programs around fan communities. Monthly donors join through artist-branded club pages, take meaningful actions, and generate sustainable recurring revenue for Marshmello's chosen causes.
Fans subscribe as monthly donors through a Marshmello-branded club page. Actions like signing petitions, sharing content, and completing challenges keep them engaged and reduce churn.
Flyaway experiences (meet & greets, VIP show packages) drive donation spikes. Fans donate to enter, generating significant one-time revenue alongside the monthly base.
Propeller handles everything: page design, campaign creation, paid promotion, winner fulfillment, compliance, and reporting. Zero operational burden on Marshmello's team.
Transparent, performance-based pricing. Propeller only earns when you do.
Recurring donations flow through Our Change Foundation (OCF), a registered 501(c)(3) fiscal sponsor.
Campaign donations are processed identically. Propeller deducts hard costs (ads, fulfillment) first, then takes 20%.
Ready to launch a turnkey fundraising engine for Marshmello fans?
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